Friday, 6 March 2009

George announces fashion design winners

You may remember that some weeks ago we ran a story about George asking students to design a fashion range and now the winner's have been announced - pictured right (click to enlarge).

Students at Nottingham Trent University were asked to create a range of menswear collections for Autumn/Winter 09. They then had present their work - which included men's tailoring and casualwear - to a panel of George representatives, before the results were announced today.

Lucinda Bennett, Tahlia Goodwin, Liz Logue, Amy Tydeman and Jenna Harvey, all based in the university's School of Art and Design, claimed the top spot in the competition.

The group's collection included durable but lightweight waterproofs, tailored coats, twisted jeans, and a jacket with a fully-functional rucksack that emerged from a zipped pocket on the back. Using a directional but commercial colour palette of rusted oranges and steely silvers along with core colours of navy and charcoal, the collection incorporated aspects of protection and reinforcement which were used in both garment and print design.

Andy Burns, Menswear Design Manager for George, said: 'All the students approached our brief with a high level of creative professionalism and market focus. They produced finished packages that any final-year-student would be proud of, which is a huge compliment to the calibre of the course and the talent it is producing.'

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